FC Bayern Munich is the biggest brand in German professional sports and is known all over the world. Siegmund is the main sponsor of FC Bayern's basketball team. In this spectacular sport, the club is just as ambitious and hungry for titles as in football. Since 2014, seven national titles have been celebrated.
The first years of the partnership were also successful: The Munich team won the German Basketball Cup in 2023 and won the double of cup victory and German championship in 2024 – each with the Siegmund logo on their chest.
The FC Bayern basketball players also caused a stir internationally. Three players from the team helped the German national team to sensationally win the 2023 World Cup.
FC Bayern Basketball carries the name Siegmund around the world and helps to give the brand even more importance at home and abroad.
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